Most machines and equipment that is going to be operated by human resources need to have a simple, yet flexible interface towards the operators. Standardized software can be reused on multiple different machines in multiple different factories in multiple countries around the world. The potential for scalability is huge if all software used is built up in a modular and flexible way.
The modern automation equipment of today is more data driven then before and this drives the need of using more high-level software for controlling the automation equipment. The software is what brings life to a factory. A seamless integration between the drawing data of buildings and machine data directly to the machines is the goal.